Thinking Beyond the Box

February 17, 2020

Sure, Cairn is often called a subscription BOX company, but we don't let the word "box" define how we ship fresh outdoor gear. We get it, packaging is not the most exciting topic in the world; but to the Cairn Crew, it's major. In addition to getting your collection to you safe and sound, the packaging we design tells the story of who Cairn is and the collection it contains. So you better believe when we have the opportunity to explore options that are outside the box (feel free to roll your eyes), we take advantage of those new adventures in packaging and the benefits they have to offer.

Our subscribers turn to us for curation of best-in-class, innovative, creative outdoor products and inspiration. That innovation and creativity doesn't stop at our product curation. The Cairn Crew is always looking for unique ways to provide the best possible service to our community. Incorporating bags in place of boxes on occasion - something we've been doing since April 2018 - came from a creative packaging brainstorm. 

Here's what we think is cool about utilizing bags when the products allow:

  • While we've utilized multiple bag options over the years, the one we've landed on is manufactured with 100% recycled paper; printed with water-based inks; and is 100% recyclable, biodegradable, and compostable. Score!
  • Weighs less than a box, which can sometimes reduce shipping costs. A plus for when we find heavier or bulkier, non-fragile products that we may not have been able to feature otherwise.
  • Allows us to get even more creative with designs and, ahem, think outside the box. Sorry, I just can't help myself.
  • Takes up less space. We hear from our subscribers that boxes often hang around their homes, garages, and closets taking up space. 

No, we're not getting rid of the boxes you've come to know and love. (The boxes are also recyclable in most curbside recycling bins, BTW.) But we wouldn't be Cairn if we didn't continue to try new things, explore new territory, and expand our horizons.

Thanks for being a part of the Cairn adventure and allowing us to be a part of yours!